Monday, December 30, 2019

The Marketing Handbook Critique - 762 Words

The Marketing Plan Handbook Written by Alexander Chernev In The Marketing Plan Handbook, Chernev gives a simplified approach to writing marketing plans. It outlines the basic principles of writing a marketing plan and it puts emphasis on marketing as a value-management process. It incorporates the relevant aspects of the business, such as the financial, operational, technological and organizational aspects. Chernev states that marketing plans do not have to be lengthy but should contain need-to-know information and not so much nice-to-know information which is not directly related to the decision at hand and is rarely actionable. He breaks down the marketing plan in eight parts: executive summary, situation analysis, goal, strategy,†¦show more content†¦This section will focus on customers’ needs, identifying collaborators and their strategic goals and identifying the competition that provides similar products. The tactics part of the marketing plan defines relevant product and service characteristics. It will also inclu de the pricing of the product and how the information is communicated to its target market, stakeholders and company personnel. The implementation section outlines the organizational structure of the business unit and its relationship with collaborators. It will define the business processes involved in implementing the strategies and tactics of the company. It will also outline the implementation schedule. The control portion of the marketing plan identifies the criteria for evaluating the company’s performance and progress toward its goals and the metrics for evaluating the environment in which the company operates. The exhibits in the marketing plan provide additional information that illustrates particular aspects of the marketing plan. It will consist of various types of information which can include marketing research data, financial data, and project management. This can come in the form of tables, charts and appendixes. The Marketing Plan Handbook Written by Alexander Chernev Criticized by Desiree Williams Even thoughShow MoreRelatedMattel s Target Customers Range851 Words   |  4 Pagestoddler fans through marketing strategies aimed at new parents. Because Mattel has been a top toy-making company for over 50 years, many of the company’s customers are returning fans looking to collect old toys that would remind them of their childhood. Mattel developed the Hotwheels Collectors and Barbie Collectors line for those loyal customers looking to hold onto their childhood memories (NY Times). Mattel Toys Inc. is the global leader in the design, manufacture and marketing of toys and familyRead MoreTheo 510 Journal Article Critique Essay1103 Words   |  5 PagesJOURNAL ARTICLE CRITIQUE of Gangel, Kenneth O. â€Å"Marks of a Healthy Church.† Bibliotheca Sacra vol.158 no.632 (October - December 2001): 467-477. THEO 510 LUO (fall 2012) Survey of Theology Liberty Baptist Theological Seminary October 22, 2012 CONTENTS INTRODUCTION3 BRIEF SUMMARY3 CRITICAL INTERACTION4 CONCLUSION5 SELECTED BIBLIOGRAPHY6 Introduction In the New Testament, the church can be referred to as the â€Å"local† church or the â€Å"universal† church. The local churchRead MoreWhy I Want Pursue A Career For Public Relations1684 Words   |  7 PagesEvery company needs someone to help promote and sell their image, the job market for public relations specialist is diverse and can lead to greater job opportunities. To better understand this market I will reference to the occupational Outlook Handbook (OOH) online, O* Net Online, a related professional organization, related newspaper article, a possible current employer, and a current job positon. The career field I am attracted to is a conglomeration of social media campaigning, public transparencyRead MoreAn Organizational Structure Based on Risk and Quality Fundamentals641 Words   |  3 Pagesadverse conditions and deficiencies) or from the threats (external factors and hazards). Under this concept any process scoping to positive changes either in the management level (e.g. the allocation of financial resources, the recruiting policy, the marketing of products and services etc.), or in the production level (e.g. the productivity, the manpower management, the shifts scheduling, the equipment maintenance etc.), or in the quality performance (final product technical characteristics, meet of customerRead MoreStandardization in International Marketing Strategy Is Doomed to Failure: Literature Review and Methodological Critique1577 Words   |  7 PagesStandardization in International Marketing Strategy is doomed to failure: Literature review and methodological critique. The literature on standardization of international marketing strategy has rapidly increased in amount since Levitt (1983) suggested the main concept that business strategies and their influences on firm performance should be universal through national markets which are very much alike culturally, economically and politically, in spite of limited empirical evidence focusedRead MoreDescription of Conjoint Analysis1257 Words   |  5 Pagesfindings can then be used to identify the combination of attributes that consumers would likely most prefer (Calantone Di Benedetto, 1990). According to Orme (2009), Conjoint analysis has become one of the most widely-used quantitative methods in marketing research. When used properly, it provides reliable and useful results (p. 1). Although there are a number of different conjoint analytical methods that employ different pairings of example products, the general goal is to measure the perceivedRead MoreAssignment Case Study Honda1227 Words   |  5 PagesAssignment Case study Honda Marketing [pic] Introduction: This individual assignment will be assessed by means of a 3,500  ± 10% word report. The assignment has been designed to allow you to develop and use your knowledge and skills in understanding key strategic issues relating to the Global Automobile Industry. You will be required to apply the strategic concepts and analytical techniques studied in this module. All the learningRead Morehuman relations1085 Words   |  5 Pagesachieve this and one of them is marketing and advertisements. This will open up new markets and allow it to compete with other brands in the world. The founder states the company will continue to develop the unique safari shoes designs that have stitches on the outside, an old African tradition (Bushe, G.R. (2011). Deliver phase One of the ways the company is delivering in its ambition to grow its market share is by shooting of this video itself which acts as a marketing tool (Barrett Fry, 2005).Read MoreThe Safety And Peace Promotion Research1293 Words   |  6 Pagesevents and data that need to be taken into account in understanding the Railton context? This study also involved elven phases, along with the main activities. Phase one was preparation, which focused on the ethics process, research team training, marketing and initial interviews. The second phase was the contextual analysis, which was the document analysis, school essays, and elder’s workshop. Third part of the phase was key informant interviews that where the workshop interviews with twenty-nine keyRead MoreEvaluation Of The Canadian Cancer Society Website Cancer2157 Words   |  9 Pagesstandards for written information on treatment choices (DISCERN Handbook). The NHS is an organization that provides health care of all citizens in the United Kingdom regardless of their ability to pay (NHS Website). DISCERN was the first standardized index of quality of consumer health information to help end-users of health information access the quality of treatment information on the Internet through the use of 16 questions (DISCERN HANDBOOK). Treatment information is defined as â€Å"a course of action

Sunday, December 22, 2019

Frankenstein by Mary Shelley Essay - 1127 Words

Archetypal Characters inside Frankenstein The novel â€Å"Frankenstein† by Mary Shelley involves the complex issues with the creation of life through an inanimate life. Shelley uses these character archetypes to develop a deeper meaning of the characters intentions. Shelley does an excellent job at allowing the reader to have a peak at the characters inner thoughts and feelings. The archetypes presented in Frankenstein allow readers to identify with the characters role and purpose. The foremost archetypes inside of Frankenstein were Victor Frankenstein’s creature has many archetypes that show throughout the story. In the narrative, the creature is shown to be the monster. The Monster is the character who has the intentions to destroy†¦show more content†¦The monster was always judged on the way he looked which made him the outcast because he was not normal in the human’s eyes. By using this in depth character interplay, Shelley further expands upon the monster archetype and allows the reader to question who truly is the monster inside of Frankenstein. Inside of Frankenstein Creature acts similar to a lost child without guidance from their Elders. All the atrocities he commits are out of the burning desire to have a place in society and the outsider archetype also leads to revolutionary acts, which includes the murders of Victor’s family. Such acts were shown in chapter 21 and 23 when Henry and Elizabeth were killed. The monster was not revolting against Victor who left him on his own to be rejected by society. This character archetype also corresponds with the archetype of the unwanted or neglected child. Shelley effectively uses this archetype as a means of communicating why Creature reacts the way he does to various situations. Since he was never shown any guidance or code of behavior, he failed to develop a conscience. I was dependent on none and related to none. The path of my departure was free, and there was none to lament my annihilation. My person was hideous and my stature gigantic. What did this mean? Who was I? What was I? Whence did I come? What was my destination? These questions continually recurred.Show MoreRelatedFrankenstein, By Mary Shelley1650 Words   |  7 Pagesbook of Frankenstein does one just think of a mythical science fiction book that really has no meaning? Frankenstein can have numerous meanings depending on how a person perceives it. Frankenstein can be analyzed into many themes; some say religion, feminism, or scientific symbolization, it all depends on ones own perception. When one analyzes further into Mary Shelly’s life and then interprets the novel it is obvious that is a sociological theme. One can simply assume that Mary Shelley creates FrankensteinRead MoreFrankenstein by Mary Shelley1093 Words   |  4 Pagesfaster than man can contend with. That argument is the premises, moral, and plot base for Mary Shelleys tale Frankenstein. On the other hand, J. Michael Bishops, essay Enemies of Promise   on the other hand promotes and boast sciences achievement s. However, Mary Shelley presents her point of view subtly yet very dramatically, which is much more effective than that of J. Michael Bishop. The dramatic story Shelley creates becomes a part of the reader, therefore holding the readers attention. ShelleysRead MoreMary Shelley Frankenstein859 Words   |  4 Pages Mary Shelley The Creature in Mary Shelley’s â€Å"Frankenstein or the Modern Prometheus† needs a companionship as every ordinary human. Every man needs a woman, who will able to share moments of happiness and sadness, a woman who will be able to share thoughts and of course a woman who will be able to love a man. In this case the Creature needs a bride. But the problem is that the Creature from the â€Å"Frankenstein or the Modern Prometheus† is not a human. SoRead MoreFrankenstein, by Mary Shelley1138 Words   |  5 PagesIs Frankenstein a man, whose ambition led to a disaster; or a monster, which created a life with disregard for the human race? Frankenstein, in my opinion, was the monster not the life that he had created. Frankenstein never admitted to his family what he had done, never admitted responsibility for his actions. He might as well have killed Elizabeth, William, Justine, and Clerval with his own hand. The so called â€Å"Monster† only wanted companionship; he did not want to murder those people. TheRead MoreFrankenstein, By Mary Shelley1325 Words   |  6 PagesI have been informed that you are pushing to remove the book Frankenstein by Mary Shelley from the school curriculum. I’ve decided to write to you and explain why I believe that you are misinformed, and in fact, why this is a huge importance to the students of today. Frankenstein is a classic which recounts the life and horrors of Victor Frankenstein, as told through a series of letters and narrations. His obsession with the natural world and science brings him to a state of mind which ultimatelyRead MoreFrankenstein, By Mary Shelley1580 Words   |  7 PagesFrankenstein by Mary Shelley is a sci-fi novel written during the Romantic Movement in Britain’s early nineteenth century. The movement was stimulated by the French Revolution, Industrial Revolution and in reaction against the emphasis on reason in eighteenth-century Enlightenment philosophy (The Romantic Movement, 2014 ). Mary Shelley’s husband, Percy Shelley was also a romantic poet during the movement. Shelley’s novel is evidently influenced by her relationship with her husband, which is illustratedRead MoreFrankenstein by Mary Shelley739 Words   |  3 Pagesinterconnections of humanity, nature, and divinity (â€Å"Romanticism 1†). English Romanticism being trendy in Europe, people would vent their outlooks onto their personal fiction works such as Mary Shelley. Shelley uses vivid creativity and romantic elements to create one of her admired novels, Frankenstein. In Shelley’s novel, Frankenstein, most of the characters prove their compassion for mankind, prove their rejection of technology and science, and prove their involvement in a romantic quest. These several characteristicsRead MoreFrankenstein, By Mary Shelley1040 Words   |  5 Pages In 1818, a book titled Frankenstein was published anonymously, mysteriously dedicated to William Godwin, a prominent journal ist and political philosopher of his time. The immediate reviews of the novel were mixed, most edging towards critical, although no one knew who the book was written by. However, while Frankenstein failed to gain popularity immediately, no one had any idea the lasting impact this novel would have on the world. Despite the lukewarm reception at its debut, it soon proved to beRead MoreFrankenstein, by Mary Shelley1078 Words   |  5 PagesMary Shelley’s Frankenstein has undoubtedly withstood the test of time. Frankenstein’s direct association with fundamental Gothic literature is extremely renowned. However, the novel’s originality is derived from the foundational thematic values found within the relationship (or lack there of) between Victor Frankenstein and the monster he had created, in combination with a fascinatingly captivating plot. Understandably, Frankenstein can often be associated with a multitude of concepts; however,Read MoreFrankenstein, By Mary She lley1532 Words   |  7 PagesLike any author, especially one who created a new genre, there will be criticism, and Shelley is no exception. Shelley received criticism surrounding Frankenstein not only because she was a female writer, but because of her writing style. Originally, Frankenstein was published anonymously and was thought that her husband, Percy Shelley, wrote it (â€Å"Mary Shelley Biography† 2016). Shelley may have published Frankenstein anonymously because â€Å"’women understood that they got a â€Å"better hearing† if it was thought

Friday, December 13, 2019

Managing in the Global Environment Free Essays

Globalization is a complex concept that has elicited much controversy. The available literatures on the globalization have little harmony in regard to what it is and whether it is a new or an old idea. Narrowly, globalization implies a process of aggravation of political, economic, and cultural interdependence amid the different actors within the global system. We will write a custom essay sample on Managing in the Global Environment or any similar topic only for you Order Now Globalization is more systematic in the economic field where it signifies a process of intensification of national economies with the purpose of developing the capacity of the global economy to work as a unit. This integration comes with certain socioeconomic conditions as well as policy mechanisms. Therefore, understanding globalization necessitates the description of the underlying context that makes it viable, as well as the institutional set up and policy frameworks that promote it. Globalization and its changes Over the last two decades, some significant changes in the global system have precipitated globalization. One is the changes in power distribution on a global level where the United States emerged as the sole superpower. This development has per se eliminated the competition among nations for global leadership and dominance; it would be difficult to have a common economic space while there are competing superpowers. However, in this regard, globalization is perceived as a United States dominated set up. In addition, it implies that if another superpower emerged, then the process would be reversed. (Scholte, 2003) Another factor which precipitated globalization is the bouncing back of the global predomination of capitalism as well as the free market economic system. Conflicting economic frameworks and visions would not be compatible with the processes of making a common economic space. Thus the lack of competition between various economic visions has created a favorable environment for globalization. Globalization and policies Several policy instruments have been created to act as mechanisms of globalization; this is after the establishment of the acknowledged underlying conditions. There has also been creation of fresh multilateral institutions with the restructuring of the older ones so as to manage and promote the mechanisms of globalization; a few key examples include the International Monetary Fund (IMF), The World Trade Organization (WTO), and the World Bank. The policy mechanisms developed in harmony with neoliberal ideology also aim to foster globalization; disengagement of state in economic activity especially in regard to regulation and institutional changes like trade barriers restriction, privatization, and capital mobility liberalization are some examples of these mechanisms. In developing world, the World Bank and IMF through their sponsored programs has been the vehicle behind the adoption of these mechanisms. There are two major reasons, in regard to globalization, that explain the harmonization of economic policy with neoliberal ideologies. First is that it would be close to impossible to think of convergence of national economies into a common space controlled by hegemonic power where countries are not prevented from exercising their powers such that they single handily design economic policies in line with their specific circumstances. (Gill, 2002) Second, the identified underlying shift stands for a change in power balance amid the social classes in support of capital at the world level. This change coupled with the United States hegemony has resulted into a condition suitable for the integration of capital’s goal of the world economic system. The goal involve trade and capital flow liberalization as well as labor markets deregulation keeping in harmony with the interest of capital. Consequently, capital flow liberalization across borders coupled with technological development has reinforced the increased capital’s power by allowing it the power of mobility. In contrast, the capacity to organize and maintain pooled bargaining by labor has been shaken by deregulation of the capital mobility, labor market, and technological changes. In consideration of the acknowledged underlying shift and globalizing mechanism, a more comprehensive definition of globalization could be; a process of aggravation of interconnectedness amid national economies where it aims to create a single economic space and largely aligning with the capital’s interest, led by a hegemonic power and supported by different policy instruments and institutional frameworks. Globalization; New or Old Phenomenon There is widespread discussion as to whether globalization is a new or old phenomenon. Some analysts consider the concept to be new as well as revolutionary. Others including Kenneth Waltz argue that, in comparison to the era prior to the first world war, the current global set up has underachieved in terms of the level of intensification. Furthermore, the earlier governments especially before the First World War had less intervention than the government of toady. The aforementioned points are valid but they also do not denounce that capitalism brought a vigorous stride in global integration that was affected by the interwar of between 1918 and 1939 and the Cold War. The degree of consolidation of the worldwide production systems and disengagement of nations from economic activity may still be below the levels achieved in 1910. However the present rate globalization is high and the level of intensification may soon exceed the prior set records. (O’Rourke and Williamson, 2000) Notably, the welfare state set up that had been predominant since years of the interwar in the 21st century has declined. As a result, a new direction in global order that is designed in line with the reasoning tradition of Milton Friedman and Friedrich Hayek has arisen. According to Hayek, for example, the concerns of social imbalance are just indication of the outdated communalistic idea which should be scraped out and replaced by individual responsibility and freedom the issues of poverty and inequality not withstanding. Again, there is an increase in the outlook that national economies have integrated into a common space of worldwide economy; furthermore, only one form of organization is appropriate. The realization of a single global economy has still a long way to go. However, there is a powerful force propelling the world to that direction. Controversy also mars the factors that promote globalization. Obliviously, technological development has contributed to the intensification of interdependence. However, it is not substantial to claim that technology, by itself, would precipitate globalization. For instance, it is unclear whether capital mobility would be achieved due to technological advances alone; development in communication coupled with capital flows deregulation have improved capital mobility. (Bello, 2002) Conclusion Some sectors agree that globalization is modeled by the forces of the market system. In argument, to realize an economic system a political system must come in handy. Therefore, globalization is dictated by the assent of governments and in this regard, the United States predominant power as well as other developed nations. The strict followers of the market system argue that the reception of globalization by governments is inevitable such that they cannot prevent globalization in which case they would incur immense costs. Interest of powerful capital can punish national governments which implement monetary and fiscal policies that impact greatly on their visions. In these circumstances, developing countries have sided with capital due to amounting pressure from the advanced nations and the multilateral globalization agents. (Stiglitz, 2002) Reference Bello, W. (2002): Deglobalization: Ideas for a New World Economy, Zed Books, Gill, S. (2002): The Political Economy of Globalization: the Old and New, in E. Aksu and J. A. Held, D. and McGrew, A. (2002): Globalization/Anti-Globalization, Cambridge, Polity, 2002 O’Rourke, K. and Williamson, J. G. (2000): Globalization and History: The Evolution of the Nineteenth Century Atlantic Economy. Cambridge, Mass.: MIT Press. Scholte, J.A. (2003): Democratizing the Global Economy: The Role of Civil Society, Stiglitz, J. E. (2002 How to cite Managing in the Global Environment, Essay examples

Thursday, December 5, 2019

My Life and Family Socialization Essay Example For Students

My Life and Family Socialization Essay When I look back to my childhood the way I was brought definitely affected and made into the person I am today. I was born in Congo, African and moved to Pretoria, South Africa when I was six. Growing up in Pretoria was an amazing life experience; I wouldn’t change anything about it. My parents have always had a great influence and impact in my life, my dad has always been the provider and protector while my mom was a stayed at home mother. I loved coming back home every day from school seeing my mom, having a nice warm cooked meal ready for me, and my mom helped me with my home worked. Growing up I didn’t get to see much of my dad because he was always working, which made my relationship with mom very strong, to this day I am very close with my mom, cannot go a whole day without talking to her, I love my mom dearly. The two systems structures from Bronfenbrenner’s Bioecological Theory of Human Development that I most identify with is the Microsystem and the Macrosystem. The microsystem refers to the activities and relationships with significant others experienced by a developing person in a particular small setting such as family, school, peer group, or community (Berns, 2013). In microsystem family is the setting that provides nurturance, affection, and variety of opportunities, my parents were fortunate enough to provide me with all that, at early age my parents taught me that family is very important because family is always going to be there for you no matter what. School is the setting in which children formally learn about their society (Berns, 2013). Starting elementary school in South Africa and attending high school and now college in America is very different. Schools in South Africa are very cultured, I didn’t know what homosexuality was till I moved to America, and I was shocked to see it so openly expressed at school. Peer groups is the setting in which children are generally unsupervised by adults, there by gaining experience independence (Berns, 2013). School and peer group was connected growing up, I only saw and played with my friends at school, I never got to see them outside of school. The Community, or neighborhood on smaller a scale, is the main setting in which children learn by doing (Berns, 2013). Neighbors were like family, looked out after each other, parents trusted leaving their children with the neighbors, we were a small closed knit community. The macrosystems consists of the society and subculture to which the developing person belongs, with particular reference to the belief systems, lifestyles, patterns of social interaction, and life changes (Berns, 2013). Growing up in Pretoria, going to school learning the South African culture and at home my parents teaching me our native culture and belief , at times it was hard trying to balance the two. I grew up speaking French and Lingala native Congolese languages; when we moved to South Africa going to school I learned English and began to primarily speak English where today I can barely speak my Lingala my native language. I’ve grown up middle-class; my parents have always done whatever they can to provide for my siblings and me. It is an African culture for parents to take care and provide for their children until they can care and provide for themselves, I am twenty-two years old and still fully depend on my parents. At times I wish my parents taught me to be more independent, when I first moved to Denton the first few weeks were really hard on me, I felt so lost called my mom at least twenty times a day. I am slowly but surely settling in and getting used to being on my own. .u2745f4a89c486d29a1e006b3cbc6d8ad , .u2745f4a89c486d29a1e006b3cbc6d8ad .postImageUrl , .u2745f4a89c486d29a1e006b3cbc6d8ad .centered-text-area { min-height: 80px; position: relative; } .u2745f4a89c486d29a1e006b3cbc6d8ad , .u2745f4a89c486d29a1e006b3cbc6d8ad:hover , .u2745f4a89c486d29a1e006b3cbc6d8ad:visited , .u2745f4a89c486d29a1e006b3cbc6d8ad:active { border:0!important; } .u2745f4a89c486d29a1e006b3cbc6d8ad .clearfix:after { content: ""; display: table; clear: both; } .u2745f4a89c486d29a1e006b3cbc6d8ad { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2745f4a89c486d29a1e006b3cbc6d8ad:active , .u2745f4a89c486d29a1e006b3cbc6d8ad:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2745f4a89c486d29a1e006b3cbc6d8ad .centered-text-area { width: 100%; position: relative ; } .u2745f4a89c486d29a1e006b3cbc6d8ad .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2745f4a89c486d29a1e006b3cbc6d8ad .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2745f4a89c486d29a1e006b3cbc6d8ad .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2745f4a89c486d29a1e006b3cbc6d8ad:hover .ctaButton { background-color: #34495E!important; } .u2745f4a89c486d29a1e006b3cbc6d8ad .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2745f4a89c486d29a1e006b3cbc6d8ad .u2745f4a89c486d29a1e006b3cbc6d8ad-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2745f4a89c486d29a1e006b3cbc6d8ad:after { content: ""; display: block; clear: both; } READ: James Dickey EssayIn the macrosystems Ethnicity refers to an ascribed attribute of membership in group in which members identify themselves by national origin, culture, race, or religion (Berns, 2013). I identify my ethnicity as African, when I moved to Texas I started eight grade, I remember before school start I was standing around with some of my African friends and some Black American girls came up and started talking to us and they noticed we had accents and one of the black girls looked at me and said â€Å"I didn’t know you were African, you look like one of us† I was so confused I didn’t understand what she meant by it. After that for a long time when someone would ask me where I was from I would hesitate replying that I was African I felt ashamed, now I just get offended we someone says that he/she is surprised that I am African because â€Å"I don’t look one† I don’t understand how an African supposed to look like. I am African and proud of it. In macrosystems culture refers to the acquired, or learned behavior, including knowledge, beliefs, art, morals, law, customs, and traditions (Berns, 2013). My parents are very religious, I grew up in a Christian household went to church every Wednesdays and Sundays sing in the choir, very involved with the church. Now I am not very involved with the church as I was and since I have moved out of my parents’ house I don’t go to church every Sunday (which my parents are not happy about). I am still a Christian and believe in God, pray every day I slowly having my own beliefs. I don’t believe going to church every Sunday’s makes you Christian, I believe the relationship you have with the Heavenly Father that is important. My parents have had a huge influence in my life, taught me that education is very important in life, to be successful in life I have to have an education. They are my motivation and push me to be successful. The way I was brought up has also influenced me and made into the person I am today. Growing up in Pretoria, South Africa was great experience and I am lucky that I got to experience it and now living my life here in Texas even though it was tough at first, after ten years I can call Texas home. The love and support I get from my parents is unbelievable, I am thankful and blessed to have such amazing parents. Bibliography: Berns, M. R. Child, Family, School, Community Socialization and Support. Wadsworth Cengage Learning. 2013